Over the last 15 years, I have served as an in-house creative for both small businesses and large organizations, leading comprehensive brand redesigns, developing impactful digital campaigns, and bringing stories to life through thoughtful, strategic design. As the creative landscape has evolved, I've embraced new technologies, adapted to changing audiences, and grown into leadership roles where I've built processes, mentored teams, and helped organizations communicate with greater clarity and purpose.
As both a creative leader and lifelong athlete, I'm passionate about using design and storytelling to elevate the organizations, people, and communities that make sports meaningful. My best work happens when strategy meets emotion—when a brand doesn't just look great, but tells a story that inspires people to care, participate, and take action.
That's the kind of work I want to keep creating.
